WE ARE A FEMALE-LED CREATIVE AGENCY DESIGNING BRANDS, SPACES,
AND STATES OF MIND
AND STATES OF MIND
Après-Midi, pronounced /ah-prae-mee-dee/ is French for afternoon. To designers Sarah and Heloise, that is the time of day where the magic happens. The good work. To us, the afternoon is a time of work and of play. We believe we shouldn’t take ourselves too seriously and want our work to reflect the joy we feel when creating it. Being working mothers of school-aged children, the afternoons are where our work life balance is on full display, knowing that inspiration comes from the chaos. We truly wouldn’t want it any other way and embrace the energy we feel in the afternoons. Cheers to Après-Midi.
SARAH
After working in corporate apparel design for over a decade, Sarah decided to follow her passion as a graphic designer and has been doing so successfully for the past 7 years. Her extensive background in the graphic, print, and apparel design industries has taught her to draw inspiration from the unexpected and create truly original designs. Originally from Montana, Sarah is now based in Sonoma County. She loves to travel and is a certified Francophile. Working with clients to help them bring their ideas into fruition is why she loves what she does.
HÉLOÏSE
Héloïse discovered her passion for color and paper-craft in her mother’s atelier in France. With a French mother and Malagasy father, she's always loved experiencing different cultures which has led her to work as a branding art director in global agencies across Europe and the Middle East. In France, she led a branding design team in a Parisian interior design agency working on commercial projects in hospitality, office and retail spaces. Most recently, she began her next adventure in Sonoma County where she also shares the joy that she finds in craft by teaching watercolor and calligraphy classes.